The “Azania Wrapper, initially named “Wrapper” is a play on the word rapper. The shoe is distinguishingly characterised by a strap that wraps around the heel to adjust the movement of the foot. The limited edition sneaker is made from Italian leather. On the music side, South African rapper, Reason will release a song called “Welcome to Azania” that speaks about going back and knowing and finding your authentic self. The Azania inspired sneaker and song both seek to represent authentic Afrikan quality at its best.